Cover up dreaded roots and regrowth quickly and easily - with no mess - for perfect results in under a minute.
Color Wow Root Cover Up for platinum / light blonde hair not only camouflages dreaded grey roots but even covers dark regrowth instantly in lightened/highlighted hair. Never before has dark regrowth been "lightened" without peroxide!
This unique, professional powder compound adheres to hair without being sticky or oily and without dulling or looking dry. A water-resistant formula means the results last from shampoo to shampoo, but you can swim, sweat and sleep and the powder will stay in place. Plus, each shade contains a variety of pigments and reflective particles to ensure a natural match with many different hair colors.